As more people have smart phones and tablets they are now able to access online coupons. Although a majority prefer to receive coupons via email, a good portion still wish to look themselves. Businesses need to be aware of these types of … Continue reading →

Email remains the most cost-effecient targeting method for direct marketers. The following facts and figures provide valuable information on email marketing. 1.2 Billion — The number of wireless email users accessing email remotely by year-end 2015. -Radicati Group 70 to 1 — … Continue reading →

Key Number When students were shown two paragraphs in different fonts, they remembered 14% more of the facts printed in the hard-to-read font. 14% The finding: People recall what they’ve read better when it’s printed in smaller, less legible type. … Continue reading →

In 2011: Facebook is the most popular commercial social network for nonprofits. Nine out of 10 nonprofits have a presence on Facebook. Facebook usage levels are at 89% with nonprofits versus only 57% usage of Twitter. LinkedIn is used by … Continue reading →

Politics aside, we found this to be an interesting snapshot of recent trends in charitable giving from
The New York Times. Continue reading →

Well, this is good news. Overall charitable giving from July 2011 to Sept. 2011 increased 3.8% compared with last year Online donations during the same three-month peroid increased 10% compared with the same period last year 41% of nonprofits reported … Continue reading →

Could religious activities be bad for your weight? Continue reading →